DIRECTORIES & PROGRAMMATIC SEO GUIDES
Programmatic SEO at scale, directory site monetisation, and the architecture behind HostList.io. Templates, content quality gates, and avoiding Google AI-slop penalties.
Building a directory site at scale: the operator guide
Data model, templated rendering, indexability gates, and programmatic internal linking. From shipping HostList.io at 28,000 pages and NAS at 137,000.
The directory site data model that scales to 100K rows
How to design the data model for a directory site that scales to 100K listings without breaking. Entities, attributes, slugs, indexes.
From the blog
- Web Hosting Mergers and Acquisitions: The 2026 Consolidation Map
- How I Built a Trust-First Gemstone Directory Without Paid Rankings
- The sitemap Google refused to read for six months, and the 14-second fix
- Sitemap Index Files: Scaling Sitemaps Past 50,000 URLs
- Programmatic SEO Quality Gates: Why I Hold 15% of Pages Back
- The SEO automation stack that survives a Monday cron